My background is in sales, and the first time I saw a Mac I knew it was the future of computing. When I first saw Helix, an object-oriented relational database, I knew this was the future of the Macintosh.
Wrong on both counts. Great marketing of the mediocre trumps mediocre marketing of the great.
Still there was enough of a market for a friendly consultant to make a living, so I stayed with Helix on the Mac where I developed Market Master, a deceptively simple sales lead follow-up program. I thought it was so simple that I just had a short time before the big kids would come take my ball away. Now, almost twenty years later, no big kids in sight and I found out why.
There are some internal relationships that aren’t easy to figure out. It took me over a year to realize some of the operation was faulty because of it. Happily, that’s well taken care of now and is a trade secret of inestimable value.
The next logical step is to make this tool available as a service on the web. That will be PlanSellProsper. The tool to help you sell more and work less. Stay tuned.
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